It’s still 1970.
On Sunday, Beatles Get Back: The Rooftop Concert by Peter Jackson brought back Beatlemania. The shows sold out, grossing $391,000 from 67 IMAX screens, $5,840 per screen. And it was a Sunday exclusive.
It was also on top of the fact that the entire 8-hour “Get Back” documentary has been on Disney Plus and has been for months. Also, the DVD package is released that week.
The response has been so good that IMAX will be doing it again from February 11-13, with some previews on February 9.
The rooftop concert is just 60 minutes long and includes only the concert, which features in its entirety in Peter Jackson’s original docuseries “The Beatles: Get Back”, has been optimized for IMAX screens, digitally remastered in the picture and sound quality of The IMAX Experience® with exclusive IMAX DMR® (Digital Remastering) technology. Beatles fans around the world will have a unique opportunity to see and hear their heroes in the unparalleled sight and sound of IMAX.
So what’s left? I was horrified when last night on “60 Minutes” Michael Lindsay Hogg’s original film “Let it Be” was thrown under the bus. This film is still very important. Hopefully we’ll have a DVD release of that soon too.